A global e-commerce platform sought to boost organic UGC in Japan. WONDERHOODS identified micro-influencers via social media analysis, enhanced their stories through interviews, and secured media placements. This approach expanded authentic touchpoints and amplified brand engagement.
Tokyo-based PR agency WONDERHOODS shares insights on how to effectively leverage Japanese newswire services. To build trust and visibility in the Japanese market, it’s essential to distribute accurate, timely press releases in Japanese through platforms like PR TIMES and Kyodo News PR Wire.
This guide offers practical insights for US companies looking to build effective PR strategies in the Japanese market. It explores the key differences between Japanese and US media environments—such as the continued influence of traditional media in Japan—and provides actionable tips on how to engage local audiences through tailored messaging, appropriate media mix, and culturally sensitive communication.
Enterprise AI platform partnered with WONDERHOODS to boost Japan brand awareness. Challenges: media trust, aligned PR, localized value. WONDERHOODS executed multi-year PR: localized releases, Japan content, success stories, analysis, roundtables, thought leadership, repositioning, enhancing recognition & trust for long-term Japan success.
A global customer engagement platform firm with rich content struggled with target reach. WONDERHOODS implemented a social media strategy, optimizing existing content. Achieving high visibility on note, they gained over 5,000 views in 2 days, top 3 hashtag ranking, and #1 in category. Data-driven strategy, trend PR integration, and rapid iteration proved successful. This case highlights effective integrated PR-driven social media marketing in B2B.
Facing internal limits in managing customer stories, a global ML platform provider partnered with WONDERHOODS to build a PR-ready case study database. The result drove media coverage and became a cross-functional asset for marketing, sales, and public relations.
Reactive PR should be utilized by all companies seeking marketing and PR success in Japan It is essential to select a PR agency with the correct awareness
To support smooth communication in Japan, WONDERHOODS provided a culturally nuanced localization strategy for a global audio tech brand. By managing local stakeholder coordination and storytelling, we reduced bottlenecks and ensured brand resonance in a complex market.